In 2014, four students came together with a vision to help their country's agricultural future. Mr. Ahad Katera's agricultural background fueled a special interest in supporting farmers (SHF). Despite government programs, SHFs still faced challenges accessing affordable inputs like fertilizers, seeds, and chemicals, resulting in low yields, diseases, land erosion, and loss of biodiversity.
In 2017, this sparked the birth of Guavay Company Ltd (GCL), focusing on developing organic fertilizer products for Tanzania's agricultural business. Through extensive research, GCL became the leading provider of "in-house developed" fertilizers, enabling significant yield increase and soil restoration. With a newly introduced semi-automated blending machine and upcoming lab, GCL aims to scale up production and maintain consistent product quality while providing enhanced customer service and support.